Managing cyber risk
Businesses need to be vigilant and take steps to manage cyber risks effectively! Cyber-attacks are on the increase and it’s not just large, international corporations that are being targeted. As businesses increasingly rely on technology for their day-to-day operations, they are also exposed to new and evolving cyber risks. Cyber-attacks can not only damage a […]
Closing the deal
Closing the deal is the most important part of the sales process. Every business is a sales organisation. Selling generates the cashflow that is the very lifeblood of any business. However, sales is as much an art as it is aprocess. Here are some top tips to help you to close deals.
Reducing your business’s energy costs
Energy costs have shot up considerably in the last year. What can you doto reduce your energy costs? Energy prices are soaring; however, you can’t start reducing your energy costs if you don’tknow where you are currently spending money on energy in your business. To start, youneed to conduct an energy audit. The purpose of […]
How to create a premium brand
Premium brands enjoy a loyal following and can charge higher prices for their products or services. So how do you create a premium brand? A premium brand is a company, product or service that is perceived to have a higher level of quality, an elevated status or increased value in the eyes of its target […]
Growing your business through a recession
As we begin the new year, we are entering choppy waters. How can businesses maintain growth despite economic headwinds? Growing a business is hard work, particularly during a challenging economic environment. However, now might be the time to increase your market share while your competitors are pulling back. Perhaps some of your competitors are laying […]
Consultative Selling
Buyers prefer to purchase from firms that understand them and their needs Consultative selling focuses on creating value, building trust with a prospective customer and exploring their needs before offering a solution. In consultative sales, the salesperson’s first objective is building a relationship and their second is providing the right product or service for that […]
You Can Book Me
scheduling software to help your clients and business contacts book meetings or calls with you. Scheduling can be hard work – many of us will have experienced the frustration of multiple emails to contacts or clients, just to schedule a meeting or call. You Can Book Me has been designed to help people to schedule […]
Repurpose your online marketing budget
Only a tiny percentage of people click on online adverts. Businesses can spend a fortune on online advertising, which is all well and good for large international corporations with huge budgets. However, small and medium sized businesses might be better off using their online marketing budget in a different way. Optimise your website There are […]
VUCA 2.0
A management strategy for a volatile business environment. The term VUCA stands for Volatility, Uncertainty, Complexity and Ambiguity and was first coined in the early 1990s. It was initially introduced by Herbert F. Barber as a concept for strategic business management, but it also reflects the problems currently facing managers across the world. Businesses are […]